Reference Point - EPoS Stock-Control Accounts ADSL

Reference Point is the ideal platform to take advantage of the boom in online shopping, with our full support every step of the way.

A large number of retail outlets throughout the UK are now running more efficiently and profitably thanks to Reference Point - the UK's leading fully-integrated computerized retail management solution.

For many retailers, the next logical step is to consider maximizing Reference Point's capabilities still further by launching a Reference Point-driven e-commerce website.

What is a Database-Driven site?

A database is an organized body of related information.
Computerized retail databases contain information such as Make, Model Number, Specifications, Price etc on thousands of different products.
Database management programs enable information in databases to be added, deleted, amended, sorted, searched, extracted, interrogated etc.

Why buy a Reference Point site?

Reference Point is a complex, but user-friendly, database management suite containing an empty database retailers fill up themselves, either manually or the fast and accurate way using a hand-held barcode scanner.
Reference Point is also very web-friendly and enables retailers to easily sell products on the Internet.
Retailers decide what to sell and how much to charge via the Reference Point system on their own computer.
Prices and other product information can be amended at any time and in real time - no programming or coding knowledge is required.
We code the web pages to connect retailers' selected web-available products to buyers on the Internet.
Online sales are registered in the Reference Point system immediately and in exactly the same way as normal sales.
Prices, descriptions and pictures can be automatically imported into the Reference Point system (and the website) on a regular basis for new and old products, eliminating the need to create them manually.
Our sites are designed to get customers buying and searching immediately with the minimum number of clicks.
We can advise on marketing and assist with registering with and supplying data to online shopping/comparison sites such as Kelkoo, Pricerunner and Froogle.

Reference Point's Standard E-commerce Package

Our Standard Package is anything but standard - it is a very affordable full e-commerce suite with secure credit card processing, including:

Branded site-wide graphic layout.
Product information, specifications and photos.
State-of-the-art product search menus.
Mail order module offering extra facilities including a graphical front end for monitoring progress of all orders including direct deliveries.
Continuous support with our own specialized search engine positioning techniques, market intelligence reports, advertising and marketing advice.

It's worth remembering:

In 2002, a now-well-known online electrical retailer launched its e-commerce site, operating from a small office. Within 6 weeks its turnover was in excess of £500,000 per week (much more than the whole Dixons group, who had spent millions on its site).
UK consumers now spend over £1 billion online a month.
Online sales have almost doubled over the past year in the UK.
The growth in Internet shopping is 15 times faster than that of general retail sales.
UK online sales are growing three times faster than in the US.
In 2004 over the Christmas period, UK consumers spent £3 billion online and are projected to spend in excess of £5 billion in 2005.
Retailers without e-commerce websites are losing out to their online competitors.

Need we say more? If you want your business to stay ahead, contact us today on 08456 342032.